{"id":6775,"date":"2018-09-11T11:26:13","date_gmt":"2018-09-11T03:26:13","guid":{"rendered":"https:\/\/dp2024.sim-dp.com\/?p=6775"},"modified":"2019-09-12T16:35:44","modified_gmt":"2019-09-12T08:35:44","slug":"website-launch-checklist-10-things-to-do-before-launch","status":"publish","type":"post","link":"https:\/\/dp2024.sim-dp.com\/en\/website-launch-checklist-10-things-to-do-before-launch\/","title":{"rendered":"Website Launch Checklist: 10 Things To Do Before Launch"},"content":{"rendered":"

Just before you launch your website to the public, there is a list of things you need to check in order to launch a website successfully. Let us go through a website launch checklist with you one by one.<\/span><\/p>\n

1.\u00a0 \u00a0Review Every Page<\/b><\/p>\n

First of all, you need to proofread each page of your website to make sure your website content is correct. Don\u2019t forget to check all the links, images and forms to ensure they are working properly.<\/span><\/p>\n

2.\u00a0 \u00a0Custom 404 Page<\/b><\/p>\n

Your 404 page is displayed when a user requests a page that does not exist. Creating a custom 404 page can get your users back on track by directing them to the home page or other pages they may be interested in. It will enhance user experience and reduce site abandonment.<\/span><\/p>\n

3.\u00a0 \u00a0On-site SEO Optimization<\/b><\/p>\n

To increase your website traffic from search engine, some basic on-site SEO optimization is essential. Make sure you have done your keyword research and determined a keyword you want to target on each page. Include the keyword in the URL, title tag, page headings, meta description, image names and alt text in natural way. Avoid keyword stuffing as it brings negative impact on SEO. <\/span><\/p>\n

Title tags for all pages should begin with the target keyword followed by the company name (i.e. keyword | Company Name). It should be unique to each page and contains no more than 55 characters including spaces.<\/span><\/p>\n

Search engine often displays meta description as the search result description. It is a good idea to write meta description that is related to the page\u2019s content and include the keyword on each page. Meta description tags over 155 characters will be truncated in results, so better keep it under 155 characters.<\/span><\/p>\n

If the site content is relevant to your target keyword of another page, adding internal links can help you pass SEO authority between pages on your site, increase the page authority of specific pages.<\/span><\/p>\n

4.\u00a0 \u00a0Check How Your Website Looks on Mobile<\/b><\/p>\n

The majority of users coming to your site are likely to be using a mobile device. Designing your websites to be mobile friendly ensures that your pages perform well on all devices and minimize site abandonment. You can either hire a developer to modify your site to be mobile friendly, or build your website using a responsive template or theme. The latter option should be more efficient and cost effective in most cases.<\/span><\/p>\n

Google provides a<\/span> tool to test if your web page is mobile friendly<\/span><\/a>. It will give you reasons why your website does not pass the mobile test, so that you can work on it.<\/span><\/p>\n

5. Check Site Speed<\/b><\/p>\n

Website visitors are impatient. They expect websites to load in less than a second. You can test your site speed using<\/span> Google PageSpeed<\/span><\/a> and<\/span> Pingdom<\/span><\/a> tools. They will tell you how your website performs and give you relevant technical recommendations to improve site performance.<\/span><\/p>\n

6. Check Across Browsers<\/b><\/p>\n

Having your website looks perfect in one browser does not mean that it works on other browsers as well. It is important to test your websites across browsers. Remember to do some browsing, fill out a form and make a test purchase through different browsers.<\/span><\/p>\n

The most popular browsers you should check are:<\/span><\/p>\n